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Posts by Jessica Hoelzel

5 Questions to Ask Before You Click Publish, to Better Connect With Your Target Market

Posted by on Apr 10, 2017

5 Questions to Ask Before You Click Publish, to Better Connect With Your Target Market

As I’ve said before, your marketing is not about you. It’s about what you audience wants (not what you want to share). Do you know what your audience wants? I’ve seen a lot of people approach content marketing from the standpoint of “I will prove to you why I’m so great.” They produce newsletters and blog posts along…

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Portfolio Sample: Metro Interiors

Posted by on Mar 22, 2017

Portfolio Sample: Metro Interiors

Web Marketing: Website, Newsletter, Email Marketing & Social Media VIEW WEBSITE Content Updates and Re-Fresh, Re-Brand, 2014 VIEW NEWSLETTER ISSUES Design, Write and Produce since 2012 VIEW EMAIL MARKETING Sample 1 – Workshop Announcement Sample 2 – Home and Remodeling Show Announcement Sample 3 – Holiday Decorating Special Offer VIEW SOCIAL MEDIA Metro Interiors Facebook page Julie Ann…

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Quick List: 3 Best Ways to Market Interior Design Online

Posted by on Sep 22, 2016

Quick List:  3 Best Ways to Market Interior Design Online

We all get busy and caught up in client work. But don’t lose sight of the importance of bringing new prospects in! Here’s a quick moment of marketing truth to bring your marketing efforts back into focus. Develop these, and you’ll be found and followed on the web for your unique design savvy.   1) A Fascinating Website…

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Your Marketing is Not About You! How to Gear it Toward Your Prospects

Posted by on Jun 7, 2016

Your Marketing is Not About You! How to Gear it Toward Your Prospects

Contrary to popular belief, marketing is not tooting your own horn. Its purpose is not to share what’s great about you/your company to the world, with the hope of getting someone to take notice. Marketing is also not about convincing prospects to work with you. Sure, there is persuasion involved, but it’s more about giving your audience what…

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Blogging + Newsletter = Easy Marketing Success

Posted by on Mar 29, 2016

Blogging + Newsletter = Easy Marketing Success

Content marketing is the thing. The thing that can establish you as an expert, set you apart from the competition, and get you out there, so the right prospects can find you. But is it your thing? It you’re finding it hard to get content first created, let alone out there circulating on the web, maybe it’s only…

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