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Posts Tagged "marketing results"

Your Marketing is Not About You! How to Gear it Toward Your Prospects

source link Posted by on Jun 7, 2016

Your Marketing is Not About You! How to Gear it Toward Your Prospects

Contrary to popular belief, marketing is not tooting your own horn. Its purpose is not to share what’s great about you/your company to the world, with the hope of getting someone to take notice. Marketing is also not about convincing prospects to work with you. Sure, there is persuasion involved, but it’s more about giving your audience what…

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Blogging + Newsletter = Easy Marketing Success

Posted by on Mar 29, 2016

Blogging + Newsletter = Easy Marketing Success

Content marketing is the thing. The thing that can establish you as an expert, set you apart from the competition, and get you out there, so the right prospects can find you. But is it your thing? It you’re finding it hard to get content first created, let alone out there circulating on the web, maybe it’s only…

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Marketing all over the place? Create a Plan

Posted by on Mar 3, 2015

Marketing all over the place? Create a Plan

“Failing to plan is planning to fail.” – Alan Lakein     To get your online marketing in line, you’ve got to: define your target, identify your desired end result, and find out what works in your industry by doing a little market research. Once you know who you want to market to, and what you want them…

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Marketing all over the place? Identify Your Desired End Result

Posted by on Jan 29, 2015

Marketing all over the place? Identify Your Desired End Result

To get your online marketing in line, first you’ve got to decide who you’re targeting. After you know who you want to connect with to grow your business, next up is to identify the end result, or results, you’d like to achieve. What do you want your marketing to do for you? Identifying a few results you’d like…

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